My name is Philip Lawrence and I specialize in developing web analytics solutions. What can I do for you today?
Still working closely with the folks from Acronym Media, the analytics team split off to form ROI Labs. Now, more than ever, I help clients get the most out of their website via web analytics and content testing.
The "how", or the installation of your analytics tool, itself isn't terribly hard; it is the "why", what & why to track, of the implementation that is a key part of the overall success and ROI of your website. That is where I come in; by helping plan the implementation, and of course actually creating the installation code, I help companies gain the most out of their website. I also create landing pages, email designs, and flash ad banners for multiple clients ranging from health care providers to large resorts to worldwide software companies.
Developed custom websites for various clients ranging from restaurants to small business-to-business clients. From early on, an advanced web analytics solution was installed to help show the ROI each client was receiving.
Developer for a file hosting webservice. Helped oversee the website, lead the project to add new features and managed customer relations.
Certified to use Processing Rules in Site Catalyst v15
Certified for Site Catalyst Implementation
Certified for Google Analytics via the IQ test
Studied Electrical Engineering and General Computer Sciences.
